Oreo is huge on Facebook. Kind of like anyone’s band in Korea.
To follow the life cycle of this promoting tool:
(1) User buys some Oreo’s, then “Likes” Oreo on Facebook
(2) User Wants to have their face online, so poses for a photo with the Oreo Box
(3) User posts to Facebook, and tags them self in picture
(4) Friend see’s Oreo Picture, and goes to “Like” Oreo too
= Oreo has 23,243,561 fans.
This image shows that if you post the right content, Facebook fans are interested and will do the legwork, disseminating the message for you. Posted “Yesterday,” Shared 755 times. #SocialMedia!!!